AB 219 Quiz 3 For more course tutorials visit www . uophelp . com
6 . Question : A vendor for Kaplan Motors received the following message from one of Kaplan ' s marketing managers : " As we move forward during the 21st century , Kaplan is committed to building profitable customer relationships by creating environmentally better automobiles and getting them to market faster at lower costs ." What type of statement is the marketing manager referring to ?
7 . Question : Indicate whether the statement presented is true or false . Technology is always an example of an external opportunity .
8 . Question : Which of the following best represents a weak economy in relationship to SWOT ?
9 . Question : What is the term for a business unit that generates more cash than it needs to maintain its market share ?
10 . Question : Which of the following does the SWOT acronym refer to in a firm ’ s analysis ?
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AB 219 Quiz 3 For more course tutorials visit www . uophelp . com
1 . Question : What is the development and marketing of products designed to minimize negative effects on the physical environment or to improve the environment ?