AB 209 STUDY Extraordinary Success/ab209study.com AB 209 STUDY Extraordinary Success/ab209study.com | Page 16

Advertising Section:If you choose to advertise, how much will
you spend on advertising? Do a littleresearch and determine the
rates for what you want to use as your advertising media (for
example, newspaper ads, TV ads, brochures, etc.)
Will you be doing any advertising that does not cost money? For
example, will you join the local Rotary or do volunteer work?
Will you talk about your business at your son’s Little League
games?
Will you drive a car with your business name on it? There are
many ideas that are no or low cost. Which ones might you use?
Budget Section:Please list in table form how much you plan to
spend on marketing over the next 3months. Be specific about
what you will buy, and how much each form of advertising will
cost over those 3 months. Describe how you will measure the
success of each marketing effort. Be specific.
Using a Word document, insert your revised marketing concepts
from last unit after reading your instructor’s feedback. Then add
this week’s Assignment concerning promotion, advertising, and
budget.
Submit the completed Assignment in APA format and citation
style (plus a title and references page) to the Unit 8 Assignment
Dropbox before the end of the unit.
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