Our new partner university
scheme further expands the AAS
to support over half of our
alumni population in singapore.
“Despite this digital disruption, I’m convinced the AAS outlook is strong. The Singapore Australia relationship has never been better, the number of alumni has never been larger, the university outreach has never been more committed, and we have a team that is thoughtfully but ambitiously focused on future opportunities and growth.”
Philip Forrest, Council of Advisors, AAS AAS
The AAS is the umbrella Alumni Association for the 140,000+ Australian Alumni based in Singapore. We deliver platforms that forge closer business, social and cultural links between Singapore and Australia. Our services facilitate alliances that enhance professional, community and leadership opportunities for Australian alumni from different Australian tertiary and professional institutions, living in Singapore.
While traditions have always been built on our alma mater, as Alumni Associations we have long held on to our traditional services: homecomings, reunions, offline networking events and annual dinners. These were the glue of our services that reconnected us with old friends and forged the relationship with our Institutions.
But like any industry today, we are being disrupted. Alumni Futurist blogger, Andrew Shaindlin stated back in 2012, “Online social networks are not merely alternate sites for alumni organizations; they are alternatives to alumni organizations themselves." … and in many ways his forecast has been accurate. We see this today in Singapore in 3 ways:
1) With the advent of social networking sites and the increase in data protection and privacy regulation, many of our
Institutions have simply lost touch with their global Alumni. Alumni today have 24 x 7 x 365 ready access to their classmates and extended Alumni networks, through platforms like LinkedIn and Facebook.
2) With competition for every one of our 1440 minutes per day from work, family, friends, spiritual and leisure activities, simply finding the time to juggle more offline activities into our day, is an ongoing challenge for engagement.
Finally, 3) the changing nature of the workforce has also required Alumni to upskill academically, resulting in multiple University Alumni Associations to choose from.
AAS President Chris Cheah shares his vision for forging foundations that support the digital transformation of the aas and its next phase of growth, with a mission to enhance value for all members.
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AAS - THE WAY FORWARD