AAA White Paper The political economy of informal events, 2030 | Page 85

“ Councils know that festivals
provide a host of economic
benefits; they create new jobs
and attract new visitors to local
towns and cities. In turn, these
things support the growth of
local businesses.
“ But there are other benefits
to be had, too. Creating vibrant
events and experiences in town
centre locations can also boost
wellbeing, improve mental health
and help tackle social isolation.
“ Of course, councils have to
make sure that the benefits
that festivals can bring are
balanced with the needs of
their communities, and with
keeping residents safe. That’s
a responsibility they share
with festival organisers. Still,
councils can and do offer advice
and support to organisers, so
as to ensure that events are
conducted safely – and for the
most part, this works really well. ”
Chair of the Safer and Stronger
Communities Board at the Local
Government Association, on the
benefits of festivals – and of
collaboration around licensing
Cllr Simon
Blackburn
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