AAA White Paper The political economy of informal events, 2030 | Page 31

to cities and regions. They
bring in investment, create
jobs, attract tourists. They
also contribute toward people
seeing the area as one that’s
fun and dynamic.
“Events happen both day
and night and we know that
the night-time economy is
the fifth largest industry in
the UK. It’s vital to Greater
Manchester’s economy. That
is why I appointed a night-time
economy adviser for Greater
Manchester. When our High
Streets are struggling, the NTE
has an important role to play in
diversifying our town and city
centres. We’re committed to
making Greater Manchester’s
night-time economy inclusive,
diverse, safe and accessible –
for all our residents and for all
our visitors. ”
The Mayor of Greater Manchester
on the need to get serious about
night-time events
Andy
Burnham
31
“ Events are really important