A Guide to Choosing Your Coach 01 | Page 5

WHY PROFESSIONAL ACCREDITATION STATUS MATTERS So when you look for the support of a professional, you usually look for someone who is an expert in their field be they a doctor, a lawyer, a driving instructor, or an accountant - you always want to choose the best! Choosing a coach or mentor shouldn’t be any different. So when choosing a coach or mentor, make sure you choose the best. Someone who is accredited by us because they are the only ones who have had their: Investment in training certified (specific hours are required as per our criteria, based on the specific level of accreditation required, which is also linked to CPD) Relevant practical experience substantiated (specific hours are required as per our criteria, based on the specific level of accreditation required supported by testimonials) Industry qualifications authenticated Only after applicants have signed our Code of Professional Conduct, completed and passed an assessment call and capability based interview are they awarded their accreditation.  It’s this vigorous and comprehensive approach to our profession that proves our members care about striving for excellence and supporting your needs. That’s why you can trust our accredited practitioners, and in the event something doesn’t go as well as you’d expected we have a complaints procedure to back you up.