99 Stories | Page 29

Name Daniel Berkowitz Up, up and away! Daniel Berkowitz formed Atlas Development Co. with the Herculean goal of revitalizing the greater Pittsburgh area. By redeveloping neighborhoods that Company Atlas Development Co. have been plagued with crime, broken windows and misery, Atlas aims to transform the region into the vibrant entrepreneurial hub it once was. Like any superhero, Atlas needed a signature look to let the public know they were here to save the day. But they didn’t want a literal interpretation of their name; instead, they wanted the design to be iconic on its own. 99designs to the rescue! Platinum designer No. 6 delivered a superb art-deco brand identity that even Batman would be proud to sport. “We get comments all the time on our new brand identity. It’s innovative and really embodies the feel of who we are and what we do.” Shazam! by No. 6