Name
Dani
NimoySchwartz
Company
ShopLLAP
by Michael4682
Does Spock from Star Trek ring a bell? How
When Leonard passed away this year, Dani
about his ubiquitous salute, “Live long and
decided it was time to rebrand ShopLLAP,
prosper”? The actor behind it all, Leonard
and 99d designers were given the challenge
Nimoy, didn’t want the phrase to end with
of creating a logo as iconic as Leonard’s
the movie dynasty, so he launched an Etsy
character Spock was. Designer
shop with the help of his granddaughter
Michael4682 stepped up to the plate with a
Dani in 2010 selling branded t-shirts,
clean and sophisticated design that
keychains and souvenirs. Although the shop
memorializes Spock’s Vulcan salute. But
gained momentum on Etsy, Leonard and
Dani’s experience with 99designs didn’t end
Dani knew they would need to start their
there. A few months, later she paid a visit to
own site in order for it to really feel like their
our Oakland office to personally thank
own business. They lau