Our mission is to put
coaching at the heart of
physical activity and sport.
Coaching is in our DNA. For more than 30 years, alongside our
partners, we have provided the coaching workforce with the
skills and knowledge they need to make a positive difference.
We’ve also supported our partners to do the same.
We’re now widening our scope to do this on a broader
scale. How? By adopting a wider definition of coaching and
extending our reach into new markets where great coaching
makes a difference every day.