5 Smart Steps to Improve your Restaurant Business 5 Smart Steps to Improve your Restaurant Business | Page 2

It shouldn’t a surprise if you see new customers coming in through such services. Mobile Ads The mobile customization and targeting options that your restaurant is offered nowadays should not be left unexploited. Mobile ads are becoming very popular when it comes to paid Google clicks. Therefore, looking into promoting your restaurant through mobile ads is a must. What makes such ads even more interesting is that you can have the option of choosing specific time frames in which to advertise your business. For example, if you are serving a doner kebab you should be picking times from 12pm to 15pm since these are the times where people would mostly be interested in searching online for such a menu. Discounts and Coupons One proven way people can get attracted to your restaurant is the offers you make. You can spread the word using all online facilities in order to do so. For example, social media, blogging or your business website where you can have a special section dedicated to your offers and discounts. Also, you can advertise on other sites that specialize in offers like Groupon which, however, you will have to pay through a percentage they usually ask from the sales generated. Promote a Healthy Image Eating healthy is becoming a trend and people show a great preference for whatever can be presented as such. You can pick a couple of healthy meals and concentrate on them when advertising your restaurant or if you don’t have any, simply add them to your existing menu. You shouldn’t also forget to include local ingredients in your healthy meals which people tend to trust more. This way you can establish yourself as a healthy meal provider in addition to everything else that you sell and are not considered as healthy.