5 Instagram Marketing Secrets Successful Brands Don’t Want You To Kno 5_Instagram_Marketing_Secrets | Page 21

5INSTAGRAM MARKETING SECRETS
Make sure to ask influencers to organically mention your brand in a post if they like your
product.
When fashion stylist Sania Demina was preparing for a trip to New York, she cheekily dropped a
reference to a Lo & Sons handbag.
The post was framed in a way that didn’t seem like paid-promotion but rather an original
and honest review of a loved-product.
Another way to promote your brand with help of others is to partner with charities.
Millennial consumers are socially aware and they like to associate with brands that are socially
responsible or have a positive environmental impact.
If your brand donates to a campaign or cause that aligns with your customer’s values and
mission, you will attract their attention and be able to form strong emotional connections.
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