Cape San Blas
Revenue Overview
This quarter, we achieved higher rates than the Market, but the Market adjusted their pricing more aggressively in response to softer demand compared to Q1 of 2024. As a result, they saw a smaller drop in Occupancy. Going forward, we plan to adjust our pricing to be more competitive during the off-season, aiming to better capture demand and improve overall revenue performance.
2025 Q1 Revenue Performance
KPIs AS OF APRIL 1, 2025 |
360 BLUE 2025 Q1 |
VS |
MARKET 2025 Q1 |
OCCUPANCY |
29.7 % |
VS |
46.1 % |
YOY OCCUPANCY CHANGE |
-12.9% |
VS |
-11.7% |
ADR |
$ 251 |
VS |
$ 219 |
YOY ADR CHANGE |
-3.0% |
VS |
-5.2% |
REVPAR |
$ 75 |
VS |
$ 101 |
YOY REVPAR CHANGE |
-14.7% |
VS |
-16. 5 % |
360 BLUE • FORGOTTEN COAST • 2025 Q1 REVIEW 09