PANAMA CITY BEACH
Revenue Overview
360 Blue achieved outstanding Occupancy in Q3, reaching 81.2 % vs. the Market’ s 60.7 % and growing 17.3 % year over year. Combined with a strong ADR premium($ 1,041 vs. $ 274), RevPAR climbed 8.9 % to $ 846, more than five times the Market’ s $ 166, reflecting exceptional guest demand.
2026 Q3 Revenue Performance
KPIs AS OF OCTOBER 2, 2026 |
360 BLUE Q3 |
VS |
MARKET Q3 |
OCCUPANCY |
81. 2 % |
VS |
60. 7 % |
YOY OCCUPANCY CHANGE |
17. 3 % |
VS |
12. 6 % |
ADR |
$ 1, 041 |
VS |
$ 274 |
YOY ADR CHANGE |
-7. 4 % |
VS |
3.0 % |
REVPAR |
$ 846 |
VS |
$ 166 |
YOY REVPAR CHANGE |
8.9 % |
VS |
16. 1 % |
360 BLUE • EMERALD COAST • 2026 Q3 REALTOR REPORT 13