360 Blue 2024 Q3 Realtor Report | Page 27

2024 Q3 REPORT | PANAMA CITY BEACH
Top Five Feeder Markets
1 . ATLANTA , GA 2 . KNOXVILLE , TN 3 . HUNTSVILLE , AL 4 . DALLAS , TX 5 . BIRMINGHAM , AL
2024 Q3 Revenue Performance
KPIs AS OF OCTOBER 1 , 2024
360 Q3
VS
MARKET Q3
OCCUPANCY
66.6 %
VS
54.8 %
YOY OCCUPANCY CHANGE
-8.3%
VS
-6.0%
ADR
$ 1,119
VS
$ 252
YOY ADR CHANGE
-12. 2 %
VS
0.8 %
REVPAR
$ 745
VS
$ 138
YOY REVPAR CHANGE
-19. 5 %
VS
-5.5%
Revenue Overview
This quarter , we surpassed the Market in all three Key Performance Indicators – Occupancy , ADR , and RevPAR . Going forward , we expect to strategically manage rates in periods where we have achieved higher rates over the past couple of years to maximize revenue for your home .
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