247 Ink Magazine (December/January) 2015-2016 Issue #6 | Page 169

treating the most amount of colors on the widest range of skin tones. C: In the past 2 years we have opened an additional location in New York, Bethlehem Pa, and Philadelphia. P: We will be launching another location in Boston by the 3rd week in November and another in Brooklyn in January 2016 C: The new locations will be located within tattoo shops. P: It’s called Tataway Studio. They’re tattoo removal facilities staffed by Tataway employees. They have all of the highest certifications and they will be going in tattoo shops. C: Partnering, with set criteria; a high criteria. They will be going to shops that we’ve approached and have established a partnership with. P: That’s specifically tailored for cover-ups. In order to get a cover-up it’s like 3-4 sessions (of laser removal treatment) and then you can get a way better cover-up C: The tattoo artists love it because it keeps their clients in-house. P: It’s like a one-stop-shop. They don’t need to go a Tataway location to get a tattoo removal. They can just do it into the shop their getting their work done in. C: it also helps to maintain the integrity of the tattoo removal industry. Unless you’re doing this every day, all day long it’s difficult to get a feel for it. You can still be in your local tattoo shop still getting the quality, the technology and all of the experience of going and traveling to a Tataway itself. 167