2026-2027 Catalog | Page 315

Gwynedd Mercy University 2026-2027 University Catalog
BUS-313
Investments
An introduction to the securities markets, their operations and regulations and alternative investment opportunities are presented. Corporate and government issues, risk and portfolio development will be
considered. Current market conditions will be discussed.
3.00
BUS-314
International Finance
This course considers the nature and scope of international financial management. Direct foreign investment,
international exchange, U. S. balance of payment, and the multinational enterprise will be discussed.
3.00
BUS-318
Operations Management
Examines the operational processes involved in managing manufacturing and service organizations. Topics include process design, capacity planning, inventory management, quality, and contemporary operational
challenges. Emphasis is placed on improving efficiency and effectiveness in organizational operations.
3.00
BUS-320
Small Business & Entrepreneurship
Examines the entrepreneurial management of small businesses, with emphasis on evaluating opportunities,
developing viable business models, securing resources, and managing operations.
3.00
BUS-324
Derivatives
This course examines valuation and hedging of options, forward contracts, futures contracts, swaps, and other derivatives. Examines fundamental tools commonly used for pricing and hedging and options and futures
contracts.
3.00
BUS-325
Investments II
Change name Portfolio Management, not investments II
3.00
BUS-340
Business Statistics II
Builds on Business Statistics I to examine inferential statistical methods used in business analysis. Topics include hypothesis testing, regression and correlation, time series analysis, nonparametric methods, and analysis of variance, with emphasis on applying statistical techniques to business decision-making.
3.00
BUS-350
Principles of Sports Management
This introductory level course provides the student with an overview of the structure of the sports industry and highlights the scope and variety of career opportunities in the area. The value of professional management to sports organizations will also be emphasized. Attention will be given to the issues facing sport organizations and the use of management techniques to solve business-related problems.
3.00
BUS-351
Sports Marketing
This course provides the student with basic knowledge and understanding of sport marketing and promotions for the educational, recreational and professional sport. The components of the course include developing products, sponsorships, special events, fund raising, public relations, promotions, and utilizing radio and television networks.
3.00
BUS-352
Sport Business and Finance
This course is designed to prepare the prospective sport manager with an overview of the major financial issues facing the sport industry. An analysis of the following areas will be undertaken; sources of revenue for sports organizations, a comparison of public and private sector funding in sports, and investment of public resources into private sporting facilities.
3.00
BUS-353
Sport Law
This application of legal principles is considered in relation to professional and amateur sports. Emphasis is placed on tort liabilities and the regulation of sport in a variety of settings. The governance structure of professional and amateur sports organizations will also be discussed.
3.00
BUS-354
Athletics Administration
This course is designed to introduce the student to the management issues faced by administrators within collegiate and high school athletics departments. Students will develop an understanding of issues such as governance, scheduling, NCAA and conference compliance, gender equity and Title IX, conference membership issues, departmental structure, and organizational goals in athletics, legal issues, and operating procedures.
3.00
BUS-355
Facility Management
This course investigates the functions of sport managers in the design, operation, and financing of sport facilities. Students will examine the issues pertaining to management of public and private arenas, stadiums, and multipurpose facilities. Management of temporary facilities for special events will also be considered.
3.00
318