2024 Macro Trend Brochure | Page 10

Get New Ideas from the NFRA “ Eating at Home ” Report 81 % are cooking
45 % of respondents use air fryers and 43 % use slow cookers

REDEFINED CONVENIENCE

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Give shoppers the experience of these trending flavors with fun displays in your stores !
These days , it ’ s all about convenience . Customers are continuing to create delicious , comforting meals at home that they grew accustomed to cooking during the pandemic . Whether they ’ re using air fryers to re-create their favorite chicken wings , or simmer sauces to try new international flavors , be sure to display options home cooks can use to make high-quality meals without time-intensive or hands-on preparation .
Feature pre-cut produce , sauces , and packaged ingredients that can easily be thrown into a crockpot for convenient cooking .
PREPARED MEALS
According to Mintel , 59 % report using prepared meal options to save time vs . preparing a meal from scratch
43 % report using prepared meal options to minimize clean up
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Get New Ideas from the NFRA “ Eating at Home ” Report 81 % are cooking

more than half of their meals at home

45 % of respondents use air fryers and 43 % use slow cookers

Sources : Mintel , NFRA , and Progressive Grocer