KeHE ®
WORDMARKS
Logos should always have the TM / R mark on it regardless of their placement on a page / ad .
The first use of a wordmark on a page should always show the appropriate TM / R mark . The mark does not need to be repeated in the remaining body copy on that page .
If the first instance the wordmark appears in a logo , image , or headline , then it should have the TM / R mark ( and the TM / R does not need to be repeated in the remaining copy on the page / ad ).
KeHE CONNECT Direct ® is lorem ipsum dolor sit amet , consectetur adipiscing elit . Nunc molestie nulla sit ajkjkd ldakldakd ldkeyiz dkkdj lkaweou gsdj jdjkakjiwi wbanfo met piscig esckhlit . KeHE CONNECT Direct nunc molestie nulla sit amet feugiat rhoonsectetur adipisci ncus .
The first time the logo name is used on the page , the registration and / or trademark will appear .
The registration and / or trademark are removed for all other instances on the page .
25 2024 KeHE Style Guide