2024-2025 Media Kit | Page 18

Website
Social Media

DIGITAL MEDIA

REACH YOUR TARGET AUDIENCE AND ELEVATE YOUR CUSTOMER BASE THROUGH NCBA ’ S WEBSITE AND DIGITAL MEDIA OUTLETS . NCBA ’ s membership is interested in the information you have to share , so your media buy / package can be leveraged by including our social media marketing . Improve your brand presence and marketing message through our website as well as Facebook , Twitter posts and more .

Website

NCBA . org Calendar Year 2023 :
Exclusive Home Page Banner Ad $ 1,500
• 1200px x 200px
* Accepted files : JPG , GIF , Flash / SWF
• 454,000 page views
• 177,000 users
• 59.80 % engagement rate
Rotating Homepage Tile Ad $ 1,000
• Three ( 3 ) ads are visible at any given time
• 300px x 300px
Rotating Internal Page Banner Ad $ 700
• One ( 1 ) ad per participating page at any given time
• 1200px x 200px
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Calendar Year 2023 :

Social Media

• Facebook : 138K followers » 2.6 million impressions » 5,900 + average impressions per post » 3.3 % average engagement rate
• Twitter : 32K followers » 442,000 + impressions » 1,600 + average impressions per post » 2.3 % average engagement rate
• Instagram : 31K followers » 1,800 + average impressions per post » 3.2 % engagement rate
Single Social Post $ 1,000
• Facebook post + Twitter post OR Facebook post + Instragram Story ( 24 hour )
• Boost your Facebook post for an additional $ 200
Four ( 4 ) Social Post Package $ 3,500
• Facebook post + Twitter post OR Facebook post + Instragram Story ( 24 hour )
• Sponsor decides months , excluding January & February
24-hour Facebook / Instagram Story $ 500
• Sponsor decides date , excluding February