2022 crazy GOOD Holiday Show and Trends | Page 25

FAST FACTS

Charcuterie boards have been on trend recently and 2022 trends in upcoming charcuterie boards include : fries , cheese , vegan , dairyfree , plant based and gluten-free boards to focus on health .
Mintel reports that 62 % of cracker consumers ranked cheese as their flavor of interest .
Mintel data shows that 69 % of consumers are controlling their sugar consumption , meaning sugar improvements are key in making sweets more permissible .
plant-based “ cheese ” crackers that are inspired by Goldfish . They appeal to consumers since the crackers are organic , gluten-free , vegan , and made with clean , healthy ingredients . Consumers are also creating their own charcuterie boards as a fun and nutritional snacking activity , which crackers are perfect for .
PLANNING FOR THE NEXT MEAL Meal planning can be a stressful time during the holiday season , especially when trying to find the perfect dish that can accommodate everyone ’ s needs . The top contenders of comfort food and indulgence fall back to pasta and pizza sauces . With keto and paleo lifestyles continuing to drive eating plans , the pasta sauce category remains a source of comfort and a destination food when taste is on consumers ’ minds . The trends that are driving growth in this category are premium ingredients , beyond marinara , plant-based products , and paleo . Consumers are also seeking ways to cut carbs and have their eye on gluten-free pasta dishes . Marinara is the most popular flavor in overall sales but vodka sauce is also experiencing the greatest dollar percentage increase . Innovative sauce brands will expand this category with unique and healthy flavor profiles to hit consumer demand . KeHE supplier ,
Carbone pasta sauce , is one to keep an eye on this holiday season .
NO GUILT DESSERTS It wouldn ’ t be a gathering without desserts . Consumers are cautious of their health and Mintel data shows that 69 % of consumers are controlling their sugar consumption . Sugar improvements are key in making sweets more permissible . Utilizing natural sources of sugar can achieve the taste and nutritional value consumers look for . Swapping processed and refined sweeteners for more natural options or adopting no-added-sugar claims will help consumers with their goals to eat healthier , without sacrificing enjoyment . Mintel data shows that better-for-you improvements and novelty flavors top the list of innovations that would motivate US adults to try a new cookie and natural sweeteners can contribute to more regular permissibility .
Satisfy your customer ’ s cravings for holiday entertainment and discover merchandising solutions in our crazy GOOD™ deal hubs !
crazy GOOD TM Show & Trends Guide | Oct - Dec 2022 25