2021 OS Newsletter June 2021 | 20th Edition | Page 8

Jean Cutter Recruitment Team
OS RECRUITMENT TEAM
“ As the recruitment team , we had a lot to change in our new virtual environment . Traditionally , the team is most effective with short , pop-in presentations in classrooms or club meetings to explain what Organizational Studies is and what makes it so special .
This past year we tried reaching out to professors about the possibility of doing a quick presentation in their Zoom classrooms , but every response was a “ no ” due to the ever-present Zoom fatigue . We transformed our recruitment strategy completely , and found success through reaching out to student organizations and asking them to circulate our promotional materials . We also found success in our yearly Application Workshop , and turned the previously in-person workshop to a 4 week , individually-focused event where prospective students were paired with a current OSer . This was hugely successful , and we ended up helping over 100 students with their applications ! Although it was a tough year , the love for Organizational Studies helped us be creative and overcome obstacles .”
Melanie Stamelman Recruitment Team & Social Media
OS SOCIAL MEDIA
“ At the beginning of the semester , I set out to transform our Instagram and Facebook into a virtual embodiment of the 8th floor of Weiser . I determined that even though students could not study with one another in Weiser , perhaps , they could connect through what is closest to them … their phones . We welcomed the junior cohort with individual features , celebrated our current students and alumni accomplishments , and paraded our seniors and their enormous achievements . We also opened up our Instagram for students to “ take over ” and give the rest of the community a glimpse into their daily lives . While it may not have been a conventional sense of community-building , I am proud that our social media created a virtual representation of the OS community , and in turn helped build a special environment among students , faculty , and staff .”
By taking a step back from the status quo and challenging ourselves to innovate , we created highly efficient and effective new systems that we believe can be employed in the future , even when we return to on-campus programming .
To our incoming students : This fall we anticipate a return to living and learning on campus . Before then , we encourage you to join the GroupMe and get to know each other . Get a head start finding others with similar hobbies and interests . Send each other silly memes . Do what you can to make Fall 2021 feel like a reunion with each other , rather than an introduction !
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