202 Magazine October 2013 October 2013 | Page 52

/ 202 HOMES / east valley living green paint it Eco-friendly Wall Colors by Kimberly Gunning Photography by Color Fx 52 I t’s safe to assume most people would not voluntarily roll on a gallon of carcinogens and formaldehyde to their bedroom walls. But in many cases, that’s exactly what we’re doing when we paint our favorite colors onto the walls of our homes. Lately, traditional paints have been under fire as our society slowly moves toward “green living” or ecofriendly alternatives. Green options are becoming increasingly popular amongst homeowners and professional painters. “It’s [eco-friendly paint] that is safer for kids and the elderly, and anyone with sensitivity to fumes,” says Owner and President of Color Fx Kiel Nahs of Chandler. According to Nahs, these environmentally friendly paints minimize the risk of allergic reactions and can reduce the likelihood of asthma in children. These “green” paints can also 202 magazine / october 2013 / 202magazine.com reduce the risk of headaches, nausea, fatigue, sinus irritation and skin rashes caused by inhaling conventional paints. They can also greatly reduce indoor air pollution that can lead to serious medical conditions. How does it work? Eco-friendly paints use water as a base, whereas conventional Benefits of Eco-friendly Paint • Minimizes the risk of allergic reactions and skin rashes • Reduces the likelihood of asthma in children • Can minimize effects of headache, nausea, fatigue and sinus irritation • Greatly reduces indoor air pollution