2019 US Spa Industry Study 2019 US Spa Industry Study | Page 3

Introduction
This report presents the findings from the 2019 U.S. Spa Industry Study. The study was
commissioned by the International SPA Association (ISPA).
Established in 1991, ISPA has been recognized worldwide as the professional organization
and voice of the spa industry, representing health and wellness facilities and providers in more
than 70 countries. Members encompass the full spectrum of the spa experience, from resort/hotel,
destination, mineral springs, medical, cruise ship, club and day spas, to service providers such
as physicians, wellness instructors, nutritionists, massage therapists and product suppliers.
ISPA advances the spa industry by providing educational and networking opportunities, promoting
the value of the spa experience and speaking as the authoritative voice to foster professionalism
and growth.
This 2019 study marks the twentieth anniversary of the Spa Industry Study, which was first
conducted in 2000 highlighting the spa industry in 1999. The study has been conducted on an
annual basis since 2010. Prior to 2010, industry studies were also conducted in the 2002, 2004,
2006 and 2007. Shorter-tracking studies were commissioned in 2003, 2005, 2008 and 2009.
This report presents the state of the industry in 2018, as indicated by total revenues, spa visits,
average revenue per visit, the number of spa locations and staffing levels. These are referred to
as the ‘Big 5’ statistics. The information required to compile the ‘Big 5’ statistics was collected
through a large nationwide survey of spa businesses which was conducted in spring 2019.
The 2019 Survey also collected information on a range of employment related issues, including:
compensation levels of full-time employees in the spa industry; compensation structures for
service provider employees (estheticians, massage therapists and nail therapists); and unstaffed
positions. Those topics are the subject of a separate supplementary report, which is being
provided only to survey respondents.
Introduction
Industry Size:
Performing Strongly
Spa Services
and Facilities
Spa Industry
Profile
Technical Appendix
Page 2