2019 US Spa Industry Study 2019 US Spa Industry Study | Page 57

Type of Operation
The majority of spas (56%) describe themselves as single location operations.
One in 10 spa businesses (10%) said they are one of a number of locations within the same state
or region and owned by the same owner/company.
Operations with a franchise affiliation account for 25% of spas. The proportion is highest among
day spas (32%).
Overall, 9% of businesses said they are affiliated with a national corporate headquarters. The
proportion with such an affiliation is highest among resort/hotel spas (39%).
Type of operation
(Percentage)
100
89
90
80
70
60
56
52
50
45
39
40
32
30
25
20
10
0
Introduction
10
9
13
10
All
7
Day
10
3
Resort/Hotel
Single location One of many within region
With franchise affiliation Affiliated with corporate HQ
Industry Size:
Performing Strongly
Spa Services
and Facilities
Spa Industry
Profile
0
1
Other
Technical Appendix
Page 56