2019 US Spa Industry Study 2019 US Spa Industry Study | Page 19

Recent Demand Trends
For the majority of spas (72%), revenues were increasing in the six months from September
2018 to March 2019. Staffing levels were mostly stable, with 25% reporting an increase and
10% a decrease, leaving 65% with an unchanged workforce.
Over seven in 10 spas (72%) said that revenues had increased in the six months from September
2018 to March 2019 compared to the same period in the previous year. Fewer than one in 10
(8%) reported a decrease, giving a positive net balance of +65%, up from +55% in the six-month
period September 2017 to March 2018.
One in four spas (25%) said they had increased staffing levels in the last six months compared to
the same period in the previous year with 10% reporting that their staffing levels were decreasing.
While there was a positive net balance (+15%), the majority of spas (65%) said that their staffing
levels had remained unchanged in the six months to March 2019 compared to the same period in
the previous year.
Revenue
80
70
61
60
50
40
30
67
60
Staffing
70
76
69
69
72
70
58
60
60
50
46
40
38
24
22
20
25
30
21
18
18
11
10
20
14
8
43
40
49
46
40
37
33
31
26
25
18
14
19
18
18
20
26 25
10
10
0
0
Increase
Introduction
Decrease
Net balance
Industry Size:
Performing Strongly
Increase
Spa Services
and Facilities
Spa Industry
Profile
Decrease
Net balance
Technical Appendix
Page 18