2018 The Ally Challenge 2018 Title Sponsor Recap - The Ally Challenge | Page 10

POWER OF OUR AUDIENCE
By sponsoring a PGA TOUR-
sanctioned event, Ally is aligned with
a property that attracts an audience
that is both affluent and powerful.
Specifically, viewers of PGA TOUR
Champions events are 20% more
likely than the U.S average to have
purchased a new car recently.
2018 THE ALLY CHALLENGE