2017 PURE Insurance Championship 2017 Title Sponsor Recap - PURE | Page 8

ASSOCIAT BRAND ASSOCIATION Globally recognized, trusted and respected are all words associated with the PGA TOUR brand. Sponsorship of the tournament provides PURE Insurance with the unique opportunity to align your brand with the TOUR, which provides uplift for you as an organization. This affiliation can lead to an increased willingness to try, support or recommend a particular product or service. 2017 PURE INSURANCE CHAMPIONSHIP S 76% More Likely to Consider Trying Product