2016 Review - Breast Cancer Ireland Dec 2016 | Page 11

Amount Raised- € 43,000

DEBENHAMS- THINK PINK

Debenhams run a Think Pink Campaign each October where their 15 nationwide stores come together and go pink during the month in support of Breast Cancer Ireland and our research and awareness efforts. Each store, together with some concession areas contribute a portion of their sales during the month of October.
In 2015 € 43,000 was raised through this initiative for Breast Cancer Ireland where pink parties were held by the staff, and donations and collection boxes were available at till points throughout the country.
Amount Raised- € 43,000