2014 Partnership Proposals | Page 31

P IES EVENT ACTIVATION Tailored and meaningful event activation opportunities may include: • Clear product and brand placement at events • Dedicated activation space across 17 days at the Festival Hub • Product sampling • Accessing the industry to build unique interaction or experiences with your clientele, media or product PUBLICITY & ACKNOWLEDGMENT Creating profile Supported by a rigorous publicity program, Melbourne Festival provides opportunities for partners to: • Attend and gain exposure at official events and media launches • Promote your event and develop public relations opportunities within the overall Festival event program • Leverage media opportunities at Festival events • Develop opportunities for your brand ambassador within the Festival and its publicity program Enjoy partnership privileges 31 Melbourne Festival events are perfectly placed for you to host and entertain clientele and staff. All partners will be provided with an allocation of tickets to specific performances coupled with VIP hospitality experiences, including: • Pre and post show functions • Suppers with artists • Bespoke hospitality experiences developed specifically for your organisation • Program launch and media launches • Networking activities and events throughout the year Foxtel Festival Hub | Photo: Jim Lee Meaningfully engage with your customers and clients NETWORKING & VIP HOSPITALITY