2014 National Convening Skills Presenations Portland Plan | Page 138

THE PORTLAND PLAN Access to businesses and services Strong neighborhood business districts are a cores component of complete neighborhoods. A good measure of business district vitality is business surplus and leakage. If a business district shows a surplus, it means that businesses sold more than expected, based on the market demand of the area. For example, the Central City has a huge surplus, because many people from outside the Central City go there to purchase goods and services. If a business district shows leakage, it means that businesses sold less than the market demand for the area, and local residents went elsewhere to find goods and services. This often happens when local businesses do not have the items or services that local residents or businesses need. The goal is to limit leakage from neighborhood business districts and support the development of neighborhood businesses that offer the goods and services needed by their neighbors. Of course, there will always be some leakage and some surplus. For example, some business districts may have a concentration of specialty shops that attract people from across the city. It isn’t reasonable to expect that you will find everything to meet your needs in your closest neighborhood business district, but it is reasonable to expect that Portlanders should be able to find many common items and services they need on a daily basis nearby. Neighborhood business leakage LEAKAGE SURPLUS Central City Gateway Belmont-Hawthorne-Division Northwest Hayden Island-Bridgeton Parkrose-Argay Interstate Corridor Sellwood-Moreland-Brooklyn MLK-Alberta Hollywood Lents-Foster South Portland-Marquam Hill Roseway-Cully St. Johns Montavilla West Portland Hillsdale-Multnomah-Barbur 122nd-division Pleasant Valley Woodstock Centennial-Glenfair-Wilkes Tryon Creek-Riverdale Forest Park-Northwest Hills Raleigh Hills – 100 –50 0 50 100 150 200 250 300 350 400 (Millions of dollars) Source: Bureau of Planning and Sustainability analysis of various data. Data from U.S. Census Bureau, American Community Survey, 2005–2009. The Neighborhood Economic Development Strategy, prepared by the Portland Development Commission, includes a thorough and multi-variable approach to measuring neighborhood business vitality, including new business licenses, new business growth, positive job growth, resident income, transit access and retail needs satisfaction. For detailed information on the neighborhood vitality index, please read the Neighborhood Economic Development strategy at www.pdc.us. 132 April 2012 | www.pdxplan.com