2013-2014 SouthWinds Academy Catalog 1 | Page 40

Money Management

SWLi (1 semester, .5 credit, prerequisite none)

Money Management will offer guidance in responsible money organization skills. Topics covered in this course include various methods and approaches to saving and investing money for retirement, developing a sound budget, and eliminating debt. Students will also learn about several types of insurance, career planning, and the “ins and outs” of real estate and mortgages. This course is designed to provide a solid foundation for a lifetime of wise financial decision making.

Marketing / Advertising

SWLi (1 sememster, .5 credit, prerequisite none)

Throughout this course, students will discover the various ways marketing and advertising touch their lives. Students will learn to identify customers’ desires and discover what is needed to create, advertise, and sell products to fit these needs. The course guides students to develop the skills they need as consumers and advertisers. Also, it will provide a solid foundation for those students contemplating careers in marketing, advertising, or other business-related fields.

Sports and Entertainment Marketing

SWeD (1 semester, .5 credit, prerequisite none)

Have you ever wished to play sports professionally? Have you dreamed of one day becoming an agent for a celebrity entertainer? If you answered yes to either question, then believe it or not, you've been fantasizing about entering the exciting world of sports and entertainment marketing. Although this particular form of marketing bears some resemblance to traditional marketing, there are many differences as well—including a lot more glitz and glamour! In this course, you'll have the opportunity to explore basic marketing principles and delve deeper into the multi-billion dollar sports and entertainment marketing industry. You'll learn about how professional athletes, sports teams, and well known entertainers are marketed as commodities and how some of them become billionaires as a result. If you've ever wondered about how things work behind the scenes of a major sporting event such as the Super Bowl or even entertained the idea of playing a role in such an event, then this course will introduce you to the fundamentals of such a career.