Agenda
Mul*-?screen
behavior
moves
mainstream
PuWng
our
devices
in
context
The
two
modes
of
mul*-?screening
•
Sequen?al
usage
•
Simultaneous
usage
The
changing
role
of
television
in
a
mul*-?screen
world
Found
*me
Mul*-?screen
and
shopping
Implica*ons
for
businesses
6