Consumers
rely
on
search
to
move
between
devices
Searching
for
info
Browsing
The
internet
Shopping
Online
Watching
an
Online
Video
Search
again
on
the
second
device
Directly
naviga*ng
to
the
des*na*on
site
Via
email
/
sending
a
link
to
myself
63%
52%
49%
61%
58%
45%
51%
48%
31%
43%
43%
30%
23
Base:
Have
Started
Ac?vity
on
One
Device
&
Con?nued
on
Another:
Searching
(923);
Browsing
(1172);
Shopping
(969),
Watching
a
Video
(623).
Q.
You
men?oned
that
you
have
started
each
ac?vity
below
on
one
device
and
then
con?nued
it
on
another
device.
For
each
ac?vity
(column),
please
indicate
the
way(s)
in
which
you
did
this.