20 Internet Marketing Mistakes To Avoid 20InternetMarketingMistakesToAvoid | страница 22

Mistake #15: Not hanging out in the message
boards
Many people think that people don’t really use message boards anymore
but they can be surprisingly robust and large communities. The first
reaction to a question is to Google the answer. Yes you probably will find a
result but did you know that most of the time the result is the answer to a
question asked in a forum or message board. This is especially important
when the forum is on specific subject that your business is particularly
interested in.
An example of this is someone who loves to play World of War craft a
MMORPG, and often asks questions about how to do this and that on the
game. If you are able to answer his questions he will probably click on the
link to your website or blog where he can than become a potential
customer of our product. The other thing that could happen is that once you
become a recognized subject matter expert than you will be hired to do
consulting gigs.
Start by identifying the forums and message boards where your potential
clients and customers would frequent. You can start by posting interesting
topics or answering some of the questions that get asked on the forum. So
set goals on the amount that you want to post and make sure that you do it
as a consistent strategy to generate leads.
Hanging out in forums is about building your online persona, its not
something that happens overnight. So expect to invest a few weeks to a