18th Edition of the Journal of Innovation Rapid Advancements in Digital Transformation | Page 12

The New Innovation Process of a Firm Undergoing Digital Transformation in Industries
manufacturing division , customer experience data collection department , product and service sales department , department of planning for digital strategy and business model , or smart products and services development department . Target audience also includes CIO and CTO / CEOs who are driving change of innovation process under their DX strategy . This article can be used as a reference paper suggesting the rationale for the promotion of initiation and settlement of new innovation processes of firms facing the DX challenge .
This paper defines commonly appearing features of BDXI processes of the firms , of creation of solutions achieved by integrating OT and IT , and BDXI framework as a starting point of the innovation process change and identifies conflicts of BDXI processes with other elements of management systems and suggests several IIC initiatives to help guide BDXI processes .
This paper has a relevance with IIC ’ s other documents . The Business Strategy and Innovation Framework ( BSIF ) 4 is an IIC framework for IIoT business model innovation . Even though BSIF discusses integration of OT and IT , the complex process of innovation has not been discussed in detail . The BSIF has a process called ideation , preparation , evaluation and the initiation for IIoT business model innovation .
BDXI offers a framework for dealing with detailed complex processes of “ IT / OT integrating ” business model innovation , product innovation or process innovation . In the case of IIoT strategy planning , strategic planning process can include using elements of BDXI from the beginning , such as reviewing empathy level and formulating everything in user stories or planning with backlogs ( taken from the agile aspects of the BDXI ). From this approach , an experience oriented or outcome-based business model innovation strategy can be set up .
The BDXI process has a relevance with IIC ’ s work on DX in industries . 5 Firms undergoing DX in industries need to change their processes as one of the business factors driving the DX . BDXI is a new innovation process which can be a part of the process of the firms undergoing DX in industries . The testbed results report of IIC 6 suggests that respecting physical world constraints of a solution operator is to be preferred in innovation process . Following the early stages of a design thinking or lean startup process and emphasizing empathy with customers may not lead to beneficial outcomes . If you look at test bed results , you can see that even if an SP in the IT domain tries to interact closely with its customer in asset intensive industries the SP may find it difficult to identify target problems of the customer due to a lack of the IT domain knowledge of its customer .
4 https :// www . iiconsortium . org / BSIF . htm
5
Morrish , J ., Zarkout , B . ( ed .) ( 2020 ) Digital Transformation in Industry White Paper , with A . Ferraro , C . Lim , S . Lin , J . Morrish and B . Zarkout as authors , Industry IoT Consortium : Boston .
6 Durand , J . and Lim , C . ( 2020 ) A Compilation of Testbed Results : Toward Best Practices for Developing and Deploying IIoT Solutions , Industry IoT Consortium ( IIC ): Boston .
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