PHOTO COURTESY OF BET.COM
understand the business side
and battlers have demands —
they should be met — but we
also have to remember what
the essence of the spirit of
competition is as well. So in
essence, larger exposure should
be met with even more hunger
and more opportunities to
showcase what battling is truly
about — the streets and the
people therein.
What is your take on the popup leagues? Do you think they
hurt the game by taking marquee
battles away from more-established
leagues or is the competition
making for better cards?
14
I have no huge issue with popup leagues. My concern with
them is, if you’re going to book
a marquee match, invest your
time and efforts in that match
and make a classic — not a onerounder or a two-minute battle.
Not to keep going back to URL,
but the three-minute clock was
great, fast paced and on point.
I don’t know if better cards are
being produced.
If it was up to me, I’d focus my
attention on two events a year —
three, max. Make it a spectacle
to behold. Create dialogue;
build-ups; face-offs; ciphers;
diss videos; blogs. We all love
lyrics, but drama is what brings
everyone together for anything.
Common fact. By adding a
storyline to a battle, you now
create a different demand, as
opposed to just having two
emcees battle.