CONTENTS
FEATURES
August 2021
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WORKFORCE DEVELOPMENT
Tackling the Talent Gap
Apprenticeships aren ’ t just for carpenters and firefighters anymore . by Steven Yoder
MARKETING
Are You Ready for the TikTok Challenge ?
Social media can grow a business ' s audience — but only if it ' s done right . by Jeff Wilser
HOUSING
Small but Mighty
Architects team with local jurisdictions to include accessory dwelling units and tiny houses in the affordable housing conversation . by Laurie Lauletta-Boshart
ON THE COVER
ILLUSTRATION BY KELLY BARR
GET READY FOR TIKTOK | CAN WE BE HAPPIER ? | HOUSEMADE WHISKEYS HAVE ARRIVED
BUSINESS INSIGHT FOR CALIFORNIA ’ S CAPITAL REGION AUGUST ‘ 21 VOL . 33 | NO . 8 the new apprentices
HOW COMPANIES ARE TRAINING THEIR FUTURE WORKERS
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HEALTH & WELLNESS
The New Science of Happiness
Is it possible to become happier ? by Jeff Wilser
August 2021 | comstocksmag . com 11