Travel in Place campaign , ( which ) our funding partners could help fuel . We had this amazing program together … ( and ) just days before the launch , we went back into a full shutdown . That change obviously meant that those businesses that needed our support before were in an even more dire position going into what would normally be one of their busiest times or the busiest time of the year . So we quickly pivoted the messaging to “ Home for the holidays ” and encouraged locals to shop local , order their favorite takeout and make new holiday memories with their loved ones .
( A ) s we continue to make progress and move towards … a goal of reopening ( June 15 ), we already have some fun concepts in the pipeline to welcome visitors back to Sacramento . … One that we ’ re most excited about internally is WTF , “ Where ’ s the Fun ?” … and then GTFO , “ Get the Family Out .”
What else would you like to mention ? Pre-COVID , Sacramento ( was ) a $ 3 billion tourism industry . … September is the Farm-to-Fork Festival , which includes Legends of Wine , Tower Bridge Dinner and the Farm-to-Fork Street Festival — or Visit Sacramento-produced events — and in 2019 , that two-day festival had over 155,000 attendees . … The Sports Commission is responsible for facilitating the partnerships and collaborations that bring large scale events like March Madness , and this year , in October , ( the ) Ironman ( Triathlon ) to our city , so we definitely cover a lot of ground under our organization .
Edited for length and clarity .
Sena Christian is interim editor of Comstock ’ s . Online at www . senachristian . com and on Twitter @ SenaCChristian .
For an interview with Visit Sacramento ’ s new Chief of Diversity , Equity and Inclusion Sonya Bradley , visit www . comstocksmag . com .
Get your
life back .
Have you lost hope in your ability to feel whole and happy ? During the 10-day program , our caring staff will help you develop an insightful and in-depth comprehension of your physical , mental , social , and spiritual functions . You will build a new way of thinking and a host of new tools to instill hope and restoration in your life .
Call our office now and learn how you can apply for our next program !
888.778.4445 depressionthewayout . com
July 2021 | comstocksmag . com 27