Employees
At BooHoo we do not automatically
offer our employees shares in our
company however as John Lewis
function as a Partnership their employees automatically receive a share in the company upon the start of their employment. John Lewis runs as both bricks and clicks meaning that staff have multiple locations in which they can work. For John Lewis staff this may work well as it means if they need to relocate homes they can move to a different store. Whereas, as we're an online only retailer we run from one single location, which might mean our employees have a longer commute to work.
Suppliers
As a relatively new brand we here at BooHoo have to work extremely
hard to ensure that all of our suppliers have full confidence in us and to
ensure that their business is viable they need to make sure that we will
be able to make payments. John Lewis is an extremely well established
brand whom have a very good reputation so suppliers will more than
likely have no issues or concerns when working with them. Being a
department store John Lewis will purchase far higher quantities of
goods. As well as ordering more they will buy into far more products
than us. John Lewis also holds many concessions within their store
whereas we concentrate on stocking just our own brand meaning
that we will have a smaller base of suppliers.
Customers
We specialise in online only retailing
here at BooHoo which means we can
put all our time and effort into getting
our website services spot on. This does
mean however that our customers browsing
and shopping is limited to online, and therefore
cannot see the product in the flesh until it has been
delivered. In comparison John Lewis' customers can browse
for products both online and in store. They can see, hold and
feel products before they decide if they wish to make a purchase
or not.